Thinkshift has added its name to the California Business Alliance for a Green Economy, joining more than 750 businesses, small and large, that have signed on with the organization. (As has our client, New Resource Bank.) It’s a nonprofit, “created to amplify the business voice in support of policies to help move us toward cleaner energy, less dependence on fossil fuel, and to help us avoid the economic and social disruptions associated with climate change.” The organization supports AB 32, California’s groundbreaking Global Warming Solutions Act.
The Alliance website has good background info, including the March 24 news that the California Air Resources Board analysis of AB 32 shows that it will have a positive effect on the economy and a roundup of op-ed pieces from around the state, both pro and anti.
Go ahead, sign on with the Alliance—it’s an easy way to show your support for a growing, more sustainable economy in the state. Of course, this is a simple step, but every little bit helps, and we think that taking action to develop a clean energy economy is one of the most important things anyone can do to fight pollution and climate change.