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	<description>Thinkshift Blog on Communications and Sustainability</description>
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		<title>Thinkshift Has Moved!</title>
		<link>http://www.thinkshiftcom.com/blog/2012/05/07/thinkshift-has-moved/</link>
		<comments>http://www.thinkshiftcom.com/blog/2012/05/07/thinkshift-has-moved/#comments</comments>
		<pubDate>Mon, 07 May 2012 20:34:07 +0000</pubDate>
		<dc:creator>Olivia Do</dc:creator>
				<category><![CDATA[Thinkshift news]]></category>
		<category><![CDATA[Hobart Building]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=709</guid>
		<description><![CDATA[Everyone on the Thinkshift team is excited about our recent move to the Hobart Building, at 582 Market Street.  Along with beautiful views (the ball park!)  from our ninth floor windows, this historic building offers amenities that align with Thinkshift’s sustainability principles.  This central location provides easy access to public transit—it’s steps from the Montgomery [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>San Francisco Baykeeper Still Rocks</title>
		<link>http://www.thinkshiftcom.com/blog/2012/04/16/san-francisco-baykeeper-still-rocks/</link>
		<comments>http://www.thinkshiftcom.com/blog/2012/04/16/san-francisco-baykeeper-still-rocks/#comments</comments>
		<pubDate>Mon, 16 Apr 2012 23:43:54 +0000</pubDate>
		<dc:creator>Sandra Stewart</dc:creator>
				<category><![CDATA[Thinkshift news]]></category>
		<category><![CDATA[Baykeeper]]></category>
		<category><![CDATA[enviroment]]></category>
		<category><![CDATA[San Francisco]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=691</guid>
		<description><![CDATA[Thinkshift is proud to once again to support San Francisco Baykeeper with our annual 1% for the Planet donation. This scrappy organization counts major successes year after year in protecting our hometown&#8217;s iconic bay—and they do it on a lean budget. Here are a few of their most recent triumphs: Baykeeper successfully settled its long-running [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2012/04/16/san-francisco-baykeeper-still-rocks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Resource Bank&#8217;s Move Your Money Campaign Capitalizes on News</title>
		<link>http://www.thinkshiftcom.com/blog/2012/02/06/new-resource-banks-move-your-money-campaign-capitalizes-on-news/</link>
		<comments>http://www.thinkshiftcom.com/blog/2012/02/06/new-resource-banks-move-your-money-campaign-capitalizes-on-news/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 17:07:30 +0000</pubDate>
		<dc:creator>Sandra Stewart</dc:creator>
				<category><![CDATA[project profiles]]></category>
		<category><![CDATA[Thinkshift news]]></category>
		<category><![CDATA[New Resource Bank]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=665</guid>
		<description><![CDATA[We&#8217;re so busy doing communications work here in the Thinkshift studios we often forget to talk about it. So, from the &#8220;better late than never&#8221; files, here&#8217;s a look at how we helped a client turn on a dime to take advantage of a news-driven opportunity. Last fall, with the Occupy movement focusing ire at [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2012/02/06/new-resource-banks-move-your-money-campaign-capitalizes-on-news/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Media Shines Spotlight on Benefit Corporations</title>
		<link>http://www.thinkshiftcom.com/blog/2012/01/12/media-shines-spotlight-on-benefit-corporations/</link>
		<comments>http://www.thinkshiftcom.com/blog/2012/01/12/media-shines-spotlight-on-benefit-corporations/#comments</comments>
		<pubDate>Thu, 12 Jan 2012 22:08:29 +0000</pubDate>
		<dc:creator>Carolyn McMaster</dc:creator>
				<category><![CDATA[Thinkshift news]]></category>
		<category><![CDATA[B Corporations]]></category>
		<category><![CDATA[policy]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=654</guid>
		<description><![CDATA[All kinds of media covered the California Benefit Corporation Inauguration Day event. We gave you our take on being one of the first benefit corporations in the state; here&#8217;s a sampling of what others had to say: The Start of the Revolution, a great photo essay by Debra Baida and Sven Eberlein on the Daily KOS [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thinkshift Joins Patagonia and Other Sustainability Leaders in Becoming California&#8217;s First Benefit Corporations</title>
		<link>http://www.thinkshiftcom.com/blog/2012/01/03/thinkshift-joins-patagonia-and-other-sustainability-leaders-in-becoming-californias-first-benefit-corporations/</link>
		<comments>http://www.thinkshiftcom.com/blog/2012/01/03/thinkshift-joins-patagonia-and-other-sustainability-leaders-in-becoming-californias-first-benefit-corporations/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 02:25:42 +0000</pubDate>
		<dc:creator>Sandra Stewart</dc:creator>
				<category><![CDATA[Thinkshift news]]></category>
		<category><![CDATA[B Corporations]]></category>
		<category><![CDATA[policy]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=635</guid>
		<description><![CDATA[&#8220;I hope that five years from now, ten years from now, we&#8217;ll look back and say this was the start of the revolution. The existing paradigm isn&#8217;t working anymore—this is the future.&#8221; Those were Patagonia founder and CEO Yvon Chouinard&#8217;s closing words as he led a parade of companies up the steps of the Secretary [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2012/01/03/thinkshift-joins-patagonia-and-other-sustainability-leaders-in-becoming-californias-first-benefit-corporations/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Congratulations to Green Jobs Winners</title>
		<link>http://www.thinkshiftcom.com/blog/2011/11/21/congratulations-to-green-jobs-winners/</link>
		<comments>http://www.thinkshiftcom.com/blog/2011/11/21/congratulations-to-green-jobs-winners/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 04:30:43 +0000</pubDate>
		<dc:creator>Sandra Stewart</dc:creator>
				<category><![CDATA[Thinkshift news]]></category>
		<category><![CDATA[B Corporations]]></category>
		<category><![CDATA[communications strategy]]></category>
		<category><![CDATA[green jobs]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=624</guid>
		<description><![CDATA[Thinkshift is proud to be a Service Partner for the Green Jobs Award program, which recognizes companies that contribute to the environment and the economy and are leaders in green job creation. The recently named 2011 winners are Better World Books, Pacific Biodiesel, Power Partners, Sacred Power Corporation, SolarCity, Sungevity and The Taylor Companies. Applicants [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>California Gets Benefit Corporations</title>
		<link>http://www.thinkshiftcom.com/blog/2011/10/11/california-gets-benefit-corporations/</link>
		<comments>http://www.thinkshiftcom.com/blog/2011/10/11/california-gets-benefit-corporations/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 23:53:12 +0000</pubDate>
		<dc:creator>Sandra Stewart</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[B Corporations]]></category>
		<category><![CDATA[policy]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=617</guid>
		<description><![CDATA[Sunday marked a real milestone for sustainable business: California Governor Jerry Brown signed AB 361, making benefit corporations a legal form in the nation’s largest economy. Rather than repeating my previous post, I’ll give the bill’s author, Assemblymember Jared Huffman (D-San Rafael), the floor. Under AB 361, he noted in announcing the signing, “businesses can [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2011/10/11/california-gets-benefit-corporations/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Sustainability Gains from Gaming</title>
		<link>http://www.thinkshiftcom.com/blog/2011/09/01/sustainability-gains-from-gaming/</link>
		<comments>http://www.thinkshiftcom.com/blog/2011/09/01/sustainability-gains-from-gaming/#comments</comments>
		<pubDate>Fri, 02 Sep 2011 02:50:43 +0000</pubDate>
		<dc:creator>Carolyn McMaster</dc:creator>
				<category><![CDATA[alternative transportation]]></category>
		<category><![CDATA[communications strategy]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[behavior change]]></category>
		<category><![CDATA[persuasion]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=609</guid>
		<description><![CDATA[The Business Council on Climate Change presented a program last week on how games are inspiring ways to get people on board with sustainable behavior change. The presenters, from Blue Shield, Sabre Holdings, SunPower and RideSpring, all had great stories to tell about how their interactive contests are inspiring people to increase their environmental efforts, [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2011/09/01/sustainability-gains-from-gaming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Benefit Corporation Bill Goes to Governor</title>
		<link>http://www.thinkshiftcom.com/blog/2011/08/30/benefit-corporation-bill-goes-to-governor/</link>
		<comments>http://www.thinkshiftcom.com/blog/2011/08/30/benefit-corporation-bill-goes-to-governor/#comments</comments>
		<pubDate>Wed, 31 Aug 2011 03:22:12 +0000</pubDate>
		<dc:creator>Sandra Stewart</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[B Corporations]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[policy]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=602</guid>
		<description><![CDATA[The California benefit corporation bill, AB 361, has passed through both houses of the state Legislature and is now on Governor Jerry Brown&#8217;s desk. He has 12 days to sign or veto it. As I said in my previous post on this groundbreaking bill, AB 361 is important because as sustainable businesses grow, they often [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2011/08/30/benefit-corporation-bill-goes-to-governor/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Good News, Bad News: Paper&#8217;s Environmental Impact</title>
		<link>http://www.thinkshiftcom.com/blog/2011/08/04/good-news-bad-news-papers-environmental-impact/</link>
		<comments>http://www.thinkshiftcom.com/blog/2011/08/04/good-news-bad-news-papers-environmental-impact/#comments</comments>
		<pubDate>Thu, 04 Aug 2011 19:37:18 +0000</pubDate>
		<dc:creator>Carolyn McMaster</dc:creator>
				<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[carbon footprint]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[paper]]></category>

		<guid isPermaLink="false">http://www.thinkshiftcom.com/blog/?p=590</guid>
		<description><![CDATA[As marketers, we&#8217;re acutely aware of paper use—we handle all kinds of print projects for clients, and paper appears in nearly every aspect of modern life, in packaging, personal and home products, and so on. I even own a hat made of paper (recycled). The bad news is, paper use is on the rise globally, [...]]]></description>
		<wfw:commentRss>http://www.thinkshiftcom.com/blog/2011/08/04/good-news-bad-news-papers-environmental-impact/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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